Produce by
PROVIDENCE
Dynasty Studios
Providence is a futuristic survival shooter game where you play as a Trailblazer able to terraform dead planets and turn them into sustainable ecosystems to help save humanity. In this multiplayer PVE and PVP game on PC, Trailblazers are both colonists and treasure hunters competing to make their fortunes by unearthing the full potential of a volatile alien technology. Create your own primordial jungle to traverse through as you explore enchanting environments filled with charming critters, colossal boss monsters, and the most exotic wildlife you will ever encounter. As your world grows out of control, prepare to face off against new invasive species that threaten your survival in order to maintain balance.
Will you survive your creation?
About Project
Marketing Campaign
Brand Identity
Motion Design
Visual Design
Concept
My Role
Senior Marketing Artist (Designer)
Year
2022-2023
Team
Scott Jasper
Federico Fossati
Elif Sahin
Matias Civit
Will Zhao
Trailer
Logo & Identity
Providence’s logo is designed to capture the essence of the cosmos and illumination. The logo draws inspiration from popular science fiction films like Inception, Dune, and Tenet, which explore futuristic concepts and otherworldly dimensions.
The typography of the logo is carefully crafted to evoke a sense of innovation and progress, reflecting the company’s pioneering vision. The font used is modern and sleek, with clean lines and sharp angles, giving the logo a futuristic feel. The typography is an integral part of the logo, and it works together with the visual elements to create a distinctive brand identity.
KEY ART
The key art serves as the initial introduction of the game to players. It was crafted by our talented concept artist Tamer and has been reworked by me to amplify the sense of motion and reinforce the importance of the flowers as a central element in the game.
The dynamic perspective and emphasis on movement in the frame draws the viewer’s attention and creates a more memorable first impression of the game.
WEBSITE
GAME RELEASE
CAMPAIGN
ON SOCIAL MEDIA
We’re launching a 14-day countdown campaign to build excitement for the game release, using visuals and messaging that connect players to the game’s universe like the dots on the background and give a sneak peek of the overall aesthetic.
The Begining
The Providence game is set in the distant future where scarcity remains an unsolved issue in an unstable and mysterious sci-fi universe.
One unforgettable moment for humankind was when a string of stars was suddenly ripped from the night sky. This ominous sign now forever scars outer space and is referred to as the Black Veil.
Humanity has spread beyond Earth as means of survival. The majority of human life is confined to orbital hub stations with everything from food, water, and even air being monitored and rationed.
While resources are being stretched thin, there is still a growing hope.
The Trailblazer.
“The marketing goal is to increase player engagement with our game release and everyday we will send a post on our social media to encourage players to solve the puzzle on their own, while also earning NFT assets as reward.”
NFT Drone
The lines on the website keep rolling, it leads to a conversation with Mr. Derek Price and upon closer inspection, you may discover an issue with the password “******”. It may be worth taking a second look to find the correct password to join our Discord server “Cottontail”. Congrats!
As we approach Mr. Derek Price’s office table, plenty of details come into view. The futuristic setup and floating screen display the concept art of the spaceship in the game showing prominently with various sticky notes. However, upon closer examination, one can discover a hidden gem- a passcode “Herewegoagain384” written on the second note from the bottom on the right.
Mr. Derek landed on this barren planet and gathered cell samples from the plants he discovered for analysis. To his surprise, he observed the cells experiencing extraordinary, rapid transformations and divisions, radiating the same vibrant colors as the plants on the planet. Uncertain if this indicated danger, Derek carried out more in-depth observations. eventually, he uncover that there seemed to be a hidden, unspeakable secret within.
The gamer can download these picture, and adjust the hue and asturations in any software, and here you go, we can see the hidden messages.
Creating a cohesive and consistent brand identity is crucial for any company. That’s why we are taking the time to establish clear brand guidelines and define a cohesive aesthetic for all of our future marketing materials. By doing so, we can ensure that all of our marketing efforts will work together seamlessly in the same workspace.
We are thrilled to share our concept art in this specific style. This will not only give you a deeper understanding of our game but also offer you a glimpse into the creative process and the talents of our development team. Additionally, we have established a style guideline to ensure the consistent quality of our work in the future. This will ensure that the art in the marketing side is cohesive and visually appealing.
Question of the week templates
We regularly examine the relationship and concerns between Web 3 and the gaming industry and we seek the community’s input and opinions on the matter.
We aim to showcase the upcoming weapon in the game to our users through visually appealing animation, as a reminder that the weapon will be available soon.
We aim to showcase the upcoming weapon in the game to our users through visually appealing animation, as a reminder that the weapon will be available soon.
